This is a project that I have a special affection for, after all, being alongside such talented women with the purpose of presenting and highlighting other women to the world is something that deserves to be highlighted.
This is a SEDA project that was born in BR as a visual and strategic project, and then unfolded in the UK. Its purpose is to highlight women in different areas (cooking, music, fashion) in an aspirational way for girls who follow the SEDA brand.
My contribution to this project was to be responsible for all the art direction, including taking an active part in the production of the films, which was essential for conveying the essence of the project.
